Category: Uncategorized
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Content Marketing Pitch
I have been researching some travel related websites and looking at how content marketing is used. I’d like to talk to you about the 4 best examples of what I’ve found and hopefully these can give you some ideas about how content marketing could work for you. Here’s the script for my pitch: Thank you…
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Personal Branding
Please read my report on personal branding, it’s importance and how to use it on social media. What is Personal Branding? Personal branding is the process of creating and influencing the public perception of an individual or a company1,2. It involves presenting unique experience, knowledge, and expertise3, as well as a consistent look, message, and presence4,…
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Inbound Marketing
For this task I visited the websites of the following 3 companies before writing the below report: Following my review of their websites I have decided to report on the inbound marketing methods used by Hello Fresh and Wild Deodorant. What is each organisations approach to Inbound Marketing Hello Fresh They seem to be really…
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My script for my YouTube debut.
Hi. My name is Lindsey Douglas and I wanted to talk to you today about how consumers are using technology and what impact that has on their lives. Technology has advanced greatly since the birth of the internet. Gone are the days of dial up when you couldn’t use a landline whilst online, I can…
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7 P’s of marketing in images
PRODUCT Khomathy Mathy Business Insider (n.d) History Timeline I chose this image to represent product as I think it’s a great depiction of how the product design has changed over the last 100+ years. The changes have been subtle maintaining the classic contour shape that we have come to equate with the brand. By not…
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Promotion in Coca-Cola Marketing Mix
Introduction Coca-Cola, was invented by John Stith Pemberton in Georgia during his attempts to find a substitute for his morphine addiction. Originally the recipe was a coca wine and Pemberton registered the drink as a nerve tonic in 1885. In 1889, the recipe was bought and the Coca-Cola Company was incorporated. Today, the company owns…
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The beginning!
I’ve finally started on my Digital Marketing learning journey… nearly 18 months after signing up to take on the Diploma. Time wasn’t on my side when I signed up but new year means new resolutions and sticking to the time blocked out in my diary to work through the course. Coca-Cola logo 2023 Am looking…
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Hello World!
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My Digital Marketing Journey 